The corporate outlines every precept guiding its efforts “to reinforce Tumblr’s usability,” in addition to itemizing attainable actions and subsequent steps to handle every precept. As listed within the weblog submit, these guiding rules embody issues like “Increase the methods new customers can uncover and join Tumblr” and “Create patterns that encourage customers to maintain returning to Tumblr.” Some apparent plans included within the extra detailed breakdowns of those rules embody backend efforts to extend website positioning, enhance app efficiency and stability, and strengthen the algorithms that current content material to every person.
Tumblr additionally plans to look into its logged-out expertise as a way to entice customers who aren’t signed in or have accounts, which Elon Musk lately found is necessary for a social media community. One other huge change, based mostly on the third precept, will probably be to the methods customers can reply and reblog posts, facilitating dialog by streamlining how customers interact with posts.
The corporate likewise says it can work on discovering the correct amount of day by day push notifications that may deliver customers to the app — with out turning them away with too many. The platform additionally seems to spice up its creator base with incentives for creating sturdy content material and posting extra typically, in addition to by permitting Tumblr hyperlinks to be embedded into posts and different new methods to co-create content material. Whereas Threads is making headlines for attracting 100 million customers in simply its first week, Tumblr is playing that these new adjustments will show there’s nonetheless room within the social media panorama for its down-but-not-out platform.